Build or boost your marketing

communications team

KRC Digital provides strategy, training and support as a key part of your team for as long as you need it. Up-skill your team, set up and drive campaigns, develop a marketing or communications strategy, we are a scalable and flexible partner and most importantly, we deliver results.

Services

Strategy

Are you ready for scale but don’t know where to start? Need to establish a brand? Embarking on a new digital focused campaign? With deep communications expertise and a broad skillset across comms and marketing, we can help research and build a comprehensive communications, marketing or GTM strategy with concrete objectives and KPIs and a step-by-step implementation plan.

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Training

Up-skill your team: we can work alongside your team and provide 1-on-1 mentoring or we can facilitate group training sessions virtually or in-person. Topics include: audience research techniques, customer journey mapping, digital marketing, SEO, Google/digital ads, social media, content strategy and more.

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Support

Need an interim marketing or comms leader or extra set of hands on your marketing team? We work seamlessly as part of your team for as long as you need us. With a training first approach we aspire to leave your team better off than before we were there and properly document all activities. We can scope out project based help or an ongoing arrangement to meet your needs and budget.

Get marketing support

SEO Strategy Workshop

Take an in-person or virtual workshop that focuses on the fundamentals of SEO for marketing and communications leaders. What do you need to know about SEO for 2024? How is the rapidly changing AI landscape affecting SEO? What can you do to effectively manage and improve SEO across various marketing communications tactics?

In this workshop we dive deep into what drives search engine results pages, what needs to be considered in content, Google’s E.E.A.T. philosophy, how to set and measure key performance indicators for SEO and high level design and UX considerations.

This is not a technical oriented workshop but we’re happy to answer your technical SEO questions.

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A history of exceeding results

Take your growth up a level with KRC Digital. Our expertise in strategy and training can help your fast-growth startup or corporate business upskill teams and establish a high-performance brand marketing infrastructure.

KRC Digital is scalable virtual team led by Kelly Rusk in Ottawa, Canada who brings 20 years experience in marketing, communications and advertising. Kelly spent the first five years of her career in early stage startups building marketing from the ground up. Then, over a decade at agency she rapidly expanded her skill set and ability to scale marketing challenges.

As a former partner and agency owner, she developed an executive level understanding of business challenges and growth and has adapted these skills. In 2023 she became a part-time professor in brand management at Algonquin College, teaching courses including project management, developing an innovative mindset and digital & social strategy.

Kelly comes equipped with a smart team and extensive network of subject matter experts to ensure you can receive the best support possible at good value.

Contact us

Not sure where to start? We’re problem solvers first and happy to jump on a quick call to discuss where you are at and what you might need and help you develop a plan to get there. Go ahead and get in touch!